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21 Ways of Growing your Business
in Nigeria
1. Be organized You have to organize yourself and your team and let everyone know his particular duty always and by organizing your company, you have put everyone to a particular task which will increase efficiency and improve profitability. 2. Keep Detailed Records Many businesses in Nigeria do not keep the records of their business. Keeping the records of your sales, transactions and customers matters a lot this will make you to understand when things changes and the demographic your most customers are coming from. By doing this, you can easily understand the market structure which will make it easy for you take a decision that will increase your business growth. 3. Stay visible and connected You have to be visible to people. Start every conversation with a hand shake and a smile be it your customer or your employees. This will make you to stay connected with what is actually happening around your business or your customers’ preference. 4. Analyze Your Competition It is important to analyze your competitors and see how their products are much better than yours and how their service looks better than yours. Even if you are ahead of your competitors, it is good to analyze them and see how they position things that may directly or indirectly affect your company growth. 5. Encourage employees Many business owners or Managers in Nigeria do not encourage employees. They believe that every employee must be perfect but motivating employees gives them more courage to tackle everyday activities and by encouraging them instead of abusing them will make them more happy to achieve the companies objectives. |
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6. Be focused
This is important, as you have to be focused on your companies’ mission. Make sure that your company is working to achieve its mission as this will make it is easy to achieve the vision. Set a challenging vision and don’t lost focus no matter how things seem to be. 7. Prevent theft This is important in every organization. Prevent theft from customers or employees. This is will slow your business growth and most often will end your business if you do not prevent it on time. If you are offering a product, install machines and cameras that will detect any theft going around and work on it to prevent it in the future. Make sure that your records are all in tack and most often employ some chartered accountants to check on the records from time to time. Losing cash is very costly. 8. Increase your marketing bar Understand the importance of marketing for your business. Just like MTN , GLO and other companies advertise their products always, learn from them and advertise your product. It is once said that every time you advertise your product or service, you will more customers and expose your business to many people. 9. Provide Great Service Even if you are selling a product or a service, it is very important to provide good services to your customers and potential customers. If you do that they will be addicted to your product and services and will also refer their friends to your company. 10. Be very consistent Consistency is very important in increasing your profits for any business. You have to be consistent always and this will create a room for advancement in the future and bring more customers and rewards. |